valley public relations
Molly McCarthy Connects S.F. Bay Area Fans & Media with 49er Steve Young
June 13, 2005 - Molly McCarthy, Principal of Valley Public Relations,
ran a successful promotion of the Steve Young, June 11, 2005 Hall of Fame signing event. Though
her efforts, the event (hosted and coordinated by The Fan Club of San Jose, CA) connected
hundreds of S.F. Bay Area fans with their beloved former 49er quarterback. Young was on hand to
speak with fans and media as well as to autograph Hall of Fame memorabilia.
Raj Mathai, Sports Director of NBC 11, had this to day about her efforts: "Thanks for arranging the
Steve Young interview... It worked out very well for us."
Stories on the event appeared in the S.F. Chronicle, The Eye and sports pages of the San Jose
Mercury News, as well as a handful of the Silicon Valley Community Newspapers (SVCN). The
event was promoted ahead of time on FOX Sports and KNBR sports radio. Young was invited to
pre-publicize the event on Fox Sports, KNBR sports radio and KPIX. NBC 11 sports reporter, Daryl
Hawks, held an interview with Young at the event.